If you have ever wondered what it would be like to write direct and produce infomercials or what it takes to have one produced, then today’s show is for you. Jim Crawford and Marsha Waldorf are a husband and wife powerhouse who together make-up what the direct response industry calls THE POWER COUPLE. We talk creative but we also talk about why “producers” are so different in the direct response space than any other. It’s a great show when my competition joins me in-studio and stays for another hour after! Learn how the backend plays into the creative an important factor that most creative / producers do not pay attention to. Visit Jim and Marsha at www.Waldorfcrawford.com or just give them a call. Trust me you will be in great hands! Come visit us on Facebook – C Spot Talk and get in the conversation. Thanks for listening…and sharing!
Listen on iTunes: http://ow.ly/k6fye